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The Analytics section provides comprehensive insights into your organization’s performance across all experiences, helping you understand trends, identify opportunities, and make data-driven decisions.

Accessing Analytics

Analytics are accessible from multiple locations: Caption: The main dashboard provides an overview of key metrics

Dashboard Metrics

Key Performance Indicators

Caption: Key metrics provide at-a-glance performance insights

Entry Metrics

Track consumer engagement across experiences:

Revenue Metrics

Track financial performance:

Time Period Selection

Select different time periods to analyze trends: Caption: Select different time periods to analyze trends

Analytics Views

Channel Attribution

Understand where your traffic originates:

Audience Segmentation

Break down metrics by audience:

Charts and Visualizations

Entry Timeline

View entry volume over time:
  • Hourly breakdown for recent periods
  • Daily view for weekly/monthly periods
  • Trend lines show direction
Caption: Track entry volume trends over time

Conversion Funnel

Visualize the conversion process:

Experience Breakdown

Compare performance across experiences:
  • Bar chart showing entries per experience
  • Completion rates by experience
  • Revenue by experience

Experience Calendar

The calendar view shows scheduled experiences: Caption: The calendar shows all scheduled experiences

Real-Time Monitoring

For active experiences, view real-time metrics:

Auto-Refresh

Enable auto-refresh for live updates:
  1. Toggle auto-refresh on
  2. Dashboard updates every 30 seconds
  3. Manual refresh always available

Exporting Analytics Data

Export data for external analysis:
  1. Navigate to the analytics view
  2. Click Export
  3. Select date range
  4. Choose format (CSV, Excel)
  5. Download the file

Export Options

Dashboard Customization

Widget Arrangement

Customize your dashboard layout:
  • Drag widgets to reorder
  • Resize widget panels
  • Hide/show specific metrics

Saved Views

Save custom dashboard configurations:
  1. Arrange widgets as desired
  2. Click Save View
  3. Name the view
  4. Access saved views from dropdown

Best Practices

Regular Review

  1. Daily check - Monitor active experiences
  2. Weekly review - Analyze trends
  3. Monthly analysis - Comprehensive review
  4. Quarterly planning - Strategic insights

Key Questions to Answer

  1. Which experiences perform best?
  2. Where do consumers drop off?
  3. What drives highest conversion?
  4. How do audiences compare?

Acting on Insights

  1. Identify underperforming experiences
  2. Optimize high-traffic experiences
  3. Adjust timing based on patterns
  4. Target high-value audiences

Troubleshooting

Data Not Showing

  1. Verify experiences have activity
  2. Check selected time period
  3. Refresh the dashboard
  4. Clear browser cache

Metrics Seem Incorrect

  1. Verify time zone settings
  2. Check date range selection
  3. Confirm metric definitions
  4. Contact support if issues persist