Skip to main content

​
Reports

Reports allow you to generate detailed analytics exports for specific metrics, time periods, and segments. Use reports for deeper analysis, stakeholder presentations, and compliance requirements.

​
Report Types

​
Standard Reports

ReportDescription
Experience SummaryOverview of all experience performance
Consumer ActivityConsumer engagement and participation
Revenue ReportFinancial performance analysis
Conversion ReportFunnel and conversion analytics
Usage ReportPlatform usage and consumption

​
Experience Reports

ReportDescription
Queue PerformanceWait times, completion, throughput
Draw ResultsEntry counts, winner distribution
Auction AnalysisBidding patterns, final prices
Appointment SummaryBooking rates, attendance metrics

​
Generating Reports

​
Standard Report Generation

  1. Navigate to the reports section
  2. Select a report type
  3. Configure parameters
  4. Generate the report
  5. Download or view online
Caption: Configure and generate custom reports

​
Report Parameters

ParameterDescription
Date RangeStart and end dates
ExperiencesAll or selected experiences
AudiencesAll or specific audiences
MetricsWhich metrics to include
GroupingHow to group data

​
Date Range Selection

​
Preset Ranges

PresetDescription
TodayCurrent day
YesterdayPrevious day
Last 7 daysRolling week
Last 30 daysRolling month
This monthCalendar month to date
Last monthPrevious calendar month
This quarterQuarter to date
Last quarterPrevious quarter
CustomSpecify exact dates

​
Custom Date Range

  1. Click Custom
  2. Select start date
  3. Select end date
  4. Apply the range
Caption: Select custom date ranges for reports

​
Report Metrics

​
Experience Metrics

MetricDescription
Total EntriesNumber of experience entries
Unique EntrantsDistinct consumers
Completion RatePercentage completed
Average Wait TimeMean time in experience
Drop-off RatePercentage who left early

​
Consumer Metrics

MetricDescription
New ConsumersFirst-time participants
Returning ConsumersRepeat participants
Consumer GrowthNet new consumers
Engagement RateActivity per consumer

​
Revenue Metrics

MetricDescription
Total RevenueSum of transactions
Average Order ValueMean transaction amount
Revenue Per EntryRevenue divided by entries
Transaction CountNumber of transactions

​
Report Formats

​
Available Formats

FormatBest For
CSVData analysis, spreadsheets
Excel (.xlsx)Formatted reports, formulas
PDFPresentations, sharing
JSONAPI integration, automation

​
Format-Specific Options

​
CSV Options

  • Include headers
  • Date format
  • Number format
  • Delimiter choice

​
Excel Options

  • Multiple sheets
  • Charts included
  • Formatting applied
  • Summary sheet

​
PDF Options

  • Include charts
  • Page orientation
  • Paper size
  • Branding

​
Scheduled Reports

​
Setting Up Scheduled Reports

  1. Create a report configuration
  2. Click Schedule
  3. Set frequency
  4. Choose delivery method
  5. Save the schedule
Caption: Set up automatic report delivery

​
Frequency Options

FrequencyDescription
DailyEvery day at specified time
WeeklySpecific day each week
MonthlySpecific day each month
QuarterlyEnd of each quarter

​
Delivery Methods

MethodDescription
EmailSend to specified addresses
DownloadAvailable in reports section
WebhookPOST to specified URL

​
Report History

​
Viewing Past Reports

Access previously generated reports:
InformationDescription
Report NameType and parameters
Generated AtWhen the report was created
Generated ByWho requested the report
StatusComplete, pending, or failed
DownloadLink to download

​
Report Retention

PlanReport History
Free7 days
Basic30 days
Pro90 days
Enterprise1 year

​
Advanced Reporting

​
Filtering Data

Apply filters to narrow report scope:
FilterOptions
Experience TypeQueue, Draw, Auction, Appointment
AudienceSpecific audience segments
StatusCompleted, pending, cancelled
Consumer StatusNew, returning

​
Grouping Data

Group report data by:
GroupingDescription
DayDaily aggregation
WeekWeekly aggregation
MonthMonthly aggregation
ExperiencePer-experience breakdown
AudiencePer-audience breakdown

​
Comparing Periods

Compare metrics across time periods:
  1. Select primary period
  2. Enable comparison
  3. Select comparison period
  4. View side-by-side metrics

​
Report Templates

​
Saving Templates

Save report configurations for reuse:
  1. Configure report parameters
  2. Click Save as Template
  3. Name the template
  4. Access from template library

​
Using Templates

  1. Open template library
  2. Select a template
  3. Adjust parameters if needed
  4. Generate the report

​
API Access

​
Report API

Programmatically generate reports: 
curl -X POST "https://api.fanfare.io/v1/reports" \
  -H "Authorization: Bearer sk_live_xxxxx" \
  -H "Content-Type: application/json" \
  -d '{
    "type": "experience_summary",
    "startDate": "2024-01-01",
    "endDate": "2024-01-31",
    "format": "json"
  }'

​
Webhook Delivery

Receive reports via webhook:
  1. Configure webhook URL
  2. Set report parameters
  3. Schedule or generate
  4. Report POSTed to URL

​
Best Practices

​
Report Design

  1. Start with questions - Know what you want to learn
  2. Choose appropriate metrics - Select relevant data
  3. Use meaningful ranges - Compare like periods
  4. Include context - Add notes and explanations

​
Report Distribution

  1. Schedule regular reports - Automate routine reports
  2. Use appropriate formats - Match format to audience
  3. Secure sensitive data - Limit access as needed
  4. Archive important reports - Download for records

​
Troubleshooting

​
Report Generation Failed

  1. Check date range is valid
  2. Verify you have data for the period
  3. Ensure you have permission
  4. Try a smaller date range

​
Data Looks Incorrect

  1. Verify date range selection
  2. Check timezone settings
  3. Confirm metric definitions
  4. Compare with dashboard data

​
Scheduled Report Not Delivered

  1. Check email spam folder
  2. Verify email addresses
  3. Confirm schedule is active
  4. Check report generation status